The Challenge: Reaching Two Audiences at Once
As an Indian or South Asian artist living in the UK, USA, Canada, Australia or UAE, you face a unique challenge that domestic Indian artists don't: you want to reach both your local audience (Spotify, Apple Music) and your Indian audience (JioSaavn, Gaana) simultaneously.
Most music distributors — DistroKid, TuneCore, CD Baby — are built for Western markets. They distribute to Spotify and Apple Music, but they don't include JioSaavn or Gaana. So Indian artists abroad are stuck: pay for one distributor to reach India, and another to reach global platforms.
Western Beats solves this in one submission, for free.
One account. One upload. Music live on Spotify, Apple Music, Amazon Music, JioSaavn, Gaana, Jio Caller Tune and 150+ platforms globally within 72 hours.
South Asian Diaspora by Country
The South Asian music audience outside India is massive — and largely underserved by Indian-focused distributors:
United Kingdom — 1.5M South Asians
British Indians, British Pakistanis, British Bangladeshis
Distribution guide for United Kingdom →United States — 4.4M South Asians
Indian-Americans, largest South Asian diaspora outside Asia
Distribution guide for United States →Canada — 1.7M South Asians
Large Punjabi community in Toronto and Vancouver
Distribution guide for Canada →Australia — 780K South Asians
Fast-growing Indian community, major cities
Distribution guide for Australia →UAE — 3.5M South Asians
Largest South Asian community by percentage of population
Distribution guide for UAE →What Western Beats Gives You as an NRI Artist
✓ JioSaavn + Gaana Distribution from Anywhere
You do NOT need to be based in India. Sign up from London, New York, Toronto, Dubai — and your music goes on JioSaavn and Gaana just the same as if you were in Mumbai.
✓ 150+ Global Platforms in One Upload
Spotify, Apple Music, Amazon Music, Tidal, YouTube Music, Deezer, and 140+ more. One submission covers your local market and India simultaneously.
✓ Free ISRC Codes
Every track needs an ISRC code for royalty tracking. Western Beats provides them free — essential whether your listeners are in Bangalore or Birmingham.
✓ International Royalty Payments
Royalties paid via PayPal or international bank transfer. You don't need an Indian bank account. Payments work from UK, USA, Canada, Australia, UAE and most other countries.
✓ 100% Royalty Retention
DistroKid costs $22.99/yr. TuneCore charges per album. Western Beats costs nothing and takes no commission — ever.
✓ Jio Caller Tune Revenue
Jio Caller Tune is a massive revenue stream unique to India — over 100M users set caller tunes. Western Beats distributes to Jio Caller Tune; most global distributors don't.
Step-by-Step: How NRI Artists Distribute with Western Beats
Sign up free
Go to westernbeats.com/sign-up. No credit card, no subscription. Takes under 2 minutes.
Prepare your release
Export your track as WAV or MP3 (320kbps+). Prepare your artwork at 3000×3000px minimum. Gather your ISRC (or let Western Beats assign one free).
Submit your music
Upload your track and artwork, add your release details (title, genre, language, release date), and submit. The form takes about 10 minutes.
Go live in 72 hours
Your music goes live on Spotify, JioSaavn, Apple Music and 150+ platforms within 72 hours. You'll receive a confirmation email.
Collect royalties
Stream royalties from all platforms — UK Spotify, US Apple Music, Indian JioSaavn — are aggregated and paid to you via PayPal or bank transfer.
Western Beats vs DistroKid for NRI Artists
| Feature | DistroKid | Western Beats |
|---|---|---|
| Annual Fee | $22.99/yr | Free forever |
| JioSaavn | ✗ Not available | ✓ Included |
| Gaana | ✗ Not available | ✓ Included |
| Jio Caller Tune | ✗ Not available | ✓ Included |
| Spotify (Global) | ✓ | ✓ |
| Apple Music (Global) | ✓ | ✓ |
| International Royalty Payments | ✓ (via Stripe) | ✓ (PayPal/bank) |
| Works from UK/USA/Canada | ✓ | ✓ |
| Warner Music Partnership | ✗ | ✓ |
Frequently Asked Questions
Can I distribute to JioSaavn from the UK or USA?
Yes. Western Beats distributes to JioSaavn from any country. Your location doesn't affect which platforms your music reaches.
Do I need an Indian bank account to receive royalties?
No. International bank transfer and PayPal are supported. Artists in UK, USA, Canada, Australia and UAE all receive royalties normally.
Is Western Beats free for NRI artists?
Yes — no annual fee, no per-release fee, no commission. Completely free for artists worldwide.
How long does distribution take from outside India?
The same as for India-based artists: 72 hours to go live on all 150+ platforms.
Ready to distribute your music globally — from wherever you are?
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